There are just 5 weeks to go until the new year – are you prepped and ready to reach your goals? 

2023 was a huge year for Influencer Marketing, but 2024 is set to be even bigger.

Investment in Influencer Marketing is set to grow rapidly, with the creator economy expected to be worth a mindblowing $480 billion by 2027.

There is huge potential for your brand to grow using Influencer Marketing, but first, you need to know the trends that will set the pace for the next 12 months… 

Our annual Influencer Marketing trends report will uncover the hottest trends including: 

• Influencers' take on Hollywood: From Emma Chamberlain interviewing A-List celebrities at the Met Gala for Vogue, and the viral sensation ‘Tube Girl’ creating content at The Hunger Games premier with Lionsgate, we explore how the opportunity to work with influencers is spreading much further than just social media.
• Social platforms are the next big retailers: TikTok is rivaling e-commerce giant Amazon since the launch of TikTok, with millions of products flying off the virtual shelves daily. Understand how you can explore the possibilities of social commerce for your brand. 
• The rise of AI and its position in the Creator Economy: AI is much more than virtual influencers and digitally enhanced photographs. AI offers the opportunity to ramp up your Influencer Marketing in whichever way suits your brand. Are you clued up on its capabilities? 

And there’s more where those came from👀

Download the report now, and prepare to make 2024 your year!