We’re thrilled to finally announce the launch of our new groundbreaking internal AI tool, Composer. 

The tool leverages our historic data and Google Gemini to revolutionize generative insights, sentiment analysis, and speech-to-text capabilities within Influencer Marketing campaigns. 

Composer is the latest addition to our proprietary end-to-end Influencer Marketing platform, Chord, which has just been shortlisted for Best Influencer Marketing Platform in the Global 2024 Influencer Marketing Awards. 

Composer provides our team with generative insights, enabling them to create more effective and targeted marketing strategies for brand clients, and allowing us to run campaigns harmoniously. 

Additionally, Composer’s sentiment analysis features allow for a deeper understanding of audience reactions, ensuring that campaigns resonate with their intended demographics. 

The launch of the new addition to our tech suite allows us to focus on what truly matters – delivering exceptional client results. Composer will allow us to concentrate on strategic decision-making and performance optimization by automating time-consuming tasks.

Launching Composer at Cannes Lions 2024

The launch of Composer coincides with the Cannes Lions International Festival of Creativity 2024, where conversations on tech innovation and the transformative power of AI are hot topics. 

Our CEO and Founder, Jennifer Quigley-Jones, is thrilled to see the tool come to life, she says, “The launch of Composer is the culmination of two years of planning and over seven years of campaign data, with thousands of pieces of content. 

“Every campaign strengthens Composer’s insights and Digital Voices confidence in running the best performing global Influencer Marketing campaigns at every stage of the funnel. We could not be prouder to launch this tool at the Cannes Lions Festival, demonstrating the advertising industry’s belief in the power of both the Creator Economy and AI."

As AI continues to evolve, we’re dedicated to staying at the cutting edge of technological advancements. Composer and Chord showcase our mission of driving innovation and achieving excellence in every campaign.

Learn more about Chord here. 

If you want to chat with us about our tech tools, reach out to us at hello@digitalvoices.com.