The traditional marketing funnel is broken.
Customers today behave differently than they did a decade ago, and brands need to keep up and adapt in the era of social media.
Our latest insights report is your essential guide to winning in the social-first era.
Based on extensive research and consultation with industry leaders, you’ll discover a cutting-edge marketing framework for product launches and learn how to engage audiences consistently through culturally relevant influencer partnerships.
Brands like Duolingo, e.l.f., and DoorDash spark different emotions amongst their consumers thanks to establishing clear social media personas.
Our research-backed product launch framework shows that consumers' journey to purchase does not have a linear “start” and “end” point but rather a constant loop of brand communications.
You must saturate customers’ social feeds and build a community for product virality and customer obsession.
Get your insights here.
