Our approach implemented flexible cross-platform creatives to appeal to different customer personas with a variety of products, tailored to each influencer’s authentic skincare journey and voice. We partnered with 9 influencers on TikTok, Instagram Reels and Stories, within the lifestyle, skincare, and clean-living genre.
pieces of content
(across TikTok and Instagram)
organic impressions
(100.89% of target)
positive brand sentiment
average engagement rate