Taimi
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To identify credible influencers in the LGBTQIA+ community who can drive downloads and user growth of Taimi and position the app as a safe and positive community, where everyone can interact without fear of judgement.

We partnered with an inclusive range of YouTube creators to produce sponsored videos, exclusive livestreams on the Taimi app and supporting Instagram stories to encourage their audience to discover Taimi, and position it as the most inclusive dating app on the market.

Territories

United States

Platforms
YouTube
Instagram
Services
Negotiation
Campaign Management
Creative Strategy
Data Analysis

567,546

organic impressions

(exceeding target by 38.4%)

5.04%

average CTR

29.98%

average conversion rate

£2.92 GBP / $3.58 USD

cost per install

3,680+

livestream engagements

11 min 8 seconds

average view duration

99.95%

positive brand sentiment

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